About Lette Consulting

I’m Collette Farley, founding Lette to bring considered, strategic thinking to communications and public relations that carry consequence.

With more than 17 years’ experience across external communications, media, public relations and campaign strategy, my work sits at the intersection of strategy and story.

My approach is grounded in a simple principle: words are never neutral.
Clear thinking must precede messaging.
Audience understanding must precede narrative.

I hold a Bachelor of Business (Public Relations) and a Master of Communications, where my Professional Research Project explored the power of language to engage - or disengage - audiences. That thinking continues to inform my practice today.

I work with organisations navigating complexity, pressure and pivotal moments.
Helping them communicate with clarity, credibility and intent.

You can find my full profile on LinkedIn, I’d love to connect.

Let’s Talk

If you’re interested in working with me,
I’d love to hear from you.

Services

Need strategic support for a pivotal moment?
Explore my Communications and Public Relations Services.

Clarity

Practical tools and strategic conversations designed to help professionals clarify how they position and communicate their expertise.

Thinking

Shaping clarity, judgment, and direction.

Thinking
When Your Words No Longer Fit: A Personal Branding Problem Lawyers Don’t Recognise
When Your Words No Longer Fit: A Personal Branding Problem Lawyers Don’t Recognise

Many experienced lawyers reach a point where the way they talk about what they do no longer fits. This isn’t a visibility issue — it’s a positioning one. Here’s why it happens, what it means for your career, and how to realign your personal brand with where you’re going next.

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The Articulation Gap: Why Sophisticated Professionals Struggle to Describe Their Work
The Articulation Gap: Why Sophisticated Professionals Struggle to Describe Their Work

As your career evolves, a frustrating bottleneck occurs: your digital presence lags behind your actual abilities and leaves your story incomplete . Discover why sophisticated professionals struggle to answer the simple question - "What do you do?" - and how to bridge the articulation gap to reclaim your narrative.

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Narrative Lag: Why Your Legal Career has Outgrown Your Brand
Narrative Lag: Why Your Legal Career has Outgrown Your Brand

You have reached a quiet pivot point in your career, but the way you talk about what you do no longer fits. Most lawyers don’t deliberately build a personal brand; they accumulate one over years of roles, matters, and associations. This creates a "Narrative Lag"—a gap where you are known for what you used to do, rather than what you are capable of next. If you are being positioned for work you have outgrown, it is time to move from an accidental brand to an intentional position.

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